About the Project
Student researchers, under the guidance of Tom Griffin, created and distributed a survey that covered current awareness of Parkbus, potential interest in their service, and preferred costing and scheduling. Researchers asked customers at the Mountain Equipment Co-op store, as well as other social media platforms. In addition, a comparison with competing transportation options was conducted to offer Parkbus insight into their benefits and weaknesses for different travel parties.
About the Researcher
Michael Budhai, Shan Chang, John Paul Lopez, Mandy Mak, and Somphone Sasinouan are fourth year students at the Ted Rogers School of Management majoring in Hospitality and Tourism Management. This project was supervised by Dr. Tom Griffin
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