Regional travel behaviour of international VFR travellers
About the Project
The Statistics Canada International Travel Survey (ITS) is used by many National, Provincial, and Regional tourism agencies to measure and categorise visitors to their destinations. This study used the ITS to find respondents from all international countries (excluding the U.S.) who stayed in paid accommodation in Ontario destinations outside of Toronto. The proportion of these visitors who also stayed with a friend or relative in Toronto was then considered. The unit of measure is person nights rather than visitors in order to better reflect the interests of the accommodations sector.
About the Researcher
Tom Griffin is an Assistant Professor at the School of Hospitality and Tourism Management, Ted Rogers School of Management, Ryerson University, whose research focuses on residents and tourism activity.
575 Bay Street (entrance at 55 Dundas Street West)
Room: TRS 3-175, 9th floor Toronto, Ontario, Canada M5G 2C3
350 Victoria Street, Toronto, Ontario, Canada M5B 2K3